For one day in June, join us on a clifftop pavilion on the South Coast of England as we bring together a wonderfully eclectic mix of thought leading talks and behaviour case studies. All interspersed with a suitable mix of drinks, mingling, ice cream stalls and revelry.

Hosted by Rory Sutherland, you can expect some of the leading thinkers and practitioners in behavioural science, marketing and creativity. You’ll be joined by people from business, government, academics and members of the public all with a shared interest in behavioural economics, psychology, game theory and evolutionary biology.

Now its seventh year, previous speakers include Richard Thaler, Nassim Taleb, Dr Diana Fleischman and Tim Harford.

Apart from our curiosity, we are united in our belief of the potential for these disciplines to not only significantly improve peoples’ quality of life, but also to give businesses new tools with which to solve a given challenge. Unseen opportunities await.

What will I hear?

• Stimulating insight from cutting-edge behavioural research.
• Turning theory into action: leading practitioners in the field will share their experience of nudging in the real world.
• The latest case studies from around the globe. We’ll explain the science, the application and (most importantly) the results they have achieved.

A day of stimulating insights from cutting-edge behavioural research, with tips and best practices for nudging in the real world from the leading practitioners in the field.

See this year’s speakers