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About Nudgestock 2020

About Nudgestock 2020

The World’s Leading Festival of Behavioural Science and Creativity

For one day in June, join us in a brand new location on the South Coast of England as we bring together a wonderfully eclectic mix of thought leading talks and behaviour change case studies. All interspersed with a suitable mix of drinks, mingling, ice cream stalls and revelry.

Prepare for a day where creativity meetings cutting-edge behavioural insights, from the biggest speakers and practitioners in the field of behavioural science and beyond. And this year, we're moving to a bigger venue than ever before at the fantastic Winter Gardens in Margate!

Hosted by Rory Sutherland, you’ll be joined by people from business, government, academics and members of the public alike, all with a shared interest in behavioural economics, psychology and human decision-making. Apart from our curiosity, we are united in our belief of the potential for these disciplines to not only improve health and happiness, but also to give businesses new tools with which to solve the stickiest of challenges.

Now in its eighth year, past Nudgestock speakers have included Nobel Prize winner Richard Thaler, the 'Father of Heuristics' Gerd Gigerenzer, evolutionary biologist Dr Diana Fleischman, as well as applied behavioural scientists from Uber, Spotify and Booking.com among many others.

Expect to think differently!

See 2019's speakers

Last Year's Agenda

  • 09.30

    Arrivals and Registration
  • 09.45

    Opening Band - Uke’s of Hazzard
  • 10.00

    Ogilvy Consulting Welcome
  • 10.05

    Rory Sutherland — Time to Believe in Magic Again
  • 10.25

    Robert Frank - The Mother of All Cognitive Errors
  • 10.55

    Tricia Wang – The End of an Error: Reclaiming Marketing from Ad Tech
  • 11.30

    Maths Mathisen, Hold - Are smartphones the New cigarettes?
  • 11.40

    Tea and Coffee Break
  • 12:00

    Candice Hogan, Uber - Behavioral Science at Scale
  • 12.35

    Stefanie Johnson - The ABCs to Breaking Bias
  • 13.10

    Richard Wise, Geometry -How to Make a Rational Proposition
  • 13.20

    Lunch
  • 14.20

    Gerd Gigerenzer - Less is more: Decision making under uncertainty
  • 15.00

    Will Page & Milena Bogdanova, Spotify - Discover Weekly: Remixing Spotify’s Playlist Experience
  • 15.35

    Jennie Roper, Kinetic - Talking about the Interest Curve
  • 15.45

    Tea and Coffee Break
  • 16.05

    Sir Paul Collier - The Future of Capitalism: what has gone wrong, and can it be put right?
  • 16.40

    The Big Conversation – Hosted by Rory Sutherland
  • 17.10

    Closing Speech
  • 17.15

    Networking in the Bar

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