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JASON COLLINS

Q&A

With a PhD in economics and evolutionary biology, and experience leading data scientists within financial and services and markets, Jason Collins will be delivering some captivating and varied insights at Nudgestock this year.

He currently leads a multidisciplinary team of social and behavioural scientists at PwC Australia’s behavioural economics practice, where the aim is to help organisations solve complex problems by understanding and changing human behaviour and improving decision making.

If that isn’t enough, Jason is also the founding columnist at Behavioural Scientist and helps connect lots of like-minded behavioural scientists as the organiser of the Sydney Behavioural Economics and Behavioural Science Meetup.

We caught up with him to find out what he’s learnt from lockdown and what has most surprised him this year…

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What are your top tips to survive lockdown?

"Panic early, especially when the behavioural scientists start writing articles telling you not to panic."

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Tell us about a development in your field that surprised you this year…

"Behavioural science has led a charmed existence for years, feted with Economics Nobels and generating best selling books. Yet a couple of months into the pandemic, people inside and out of the discipline were questioning why applied behavioural science has been so underwhelming in its contribution to the crisis. What went wrong?"

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And finally, what is your favourite nudge? 

"Reframing the status quo. When you can't decide whether to change from A to B, ask whether you would change from B to A. So often it makes the answer obvious, or a seemingly obvious answer questionable. E.g. Should I sell my shares in this pandemic panic? If you didn't have shares, would you buy them?"

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Nudgestock Global session title: Aren’t we smart, fellow behavioural scientists?! 

For more: jasoncollins.blog

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